From the Aurora to marbling art: A symbol of exclusivity for VIB Privilege Banking clients

In the world of affluence, certain symbols are not created for the masses, but rather to reflect a distinctive standard of living. The Swarovski-embellished marbling silk scarf - where every pattern exists as a one-of-a-kind creation - has been chosen by VIB Privilege Banking as a way to tell the story of its priority clients.

Within this philosophy, a new dynamic financial ecosystem has also been established – one where every client is served, understood, and accompanied in a truly unique way.

A new generation of priority clients redefining exclusivity

Wealth has often been measured by the scale of assets. However, alongside the rapid growth of Vietnam’s priority client segment, this perspective is evolving. Assets are no longer viewed as static numbers, but rather as a dynamic operating system where cash flow, wealth accumulation, and investment coexist and interact to create value.

Today’s priority clients are no longer concerned solely with how much they own, but also with how their assets operate. In a world where opportunities emerge unexpectedly and disappear just as quickly, they require a platform capable of supporting fast and accurate decision-making.

That is the core value behind VIB Privilege Banking - a dynamic financial ecosystem designed to move with clients, empowering them to proactively seize opportunities amid constant change and moves with your time.

Inspired by the aurora - a symbol of VIB Privilege Banking. Because: Aurora is constantly moving, much like the way VIB Privilege Banking operates through its Dynamic value - continuously adapting to every movement of clients and the market. Aurora never repeats itself; each moment forms a distinct structure of light, reflecting the Unique value - where financial solutions are personalized according to each client’s financial journey. Aurora is also not meant for the masses - it is this very rarity that embodies the Exclusive value, delivering privileges worthy of empowering clients to seize opportunities the moment they appear.

From the Aurora to a marbling art gift collection: Turning a symbol into an ownership experience

The marbling art gift collection created for VIB Privilege Banking clients is the way Aurora has been transformed into something tangible - something clients can own, hold, touch, and experience.

The marbling silk scarf was selected by VIB not only for its refined beauty, but also for the essence of its craftsmanship. Made from pure silk and crafted entirely by hand using the marbling technique, each piece is created as the artist paints directly on water, capturing every movement of color onto silk in a single moment. No two creations are ever alike. No pattern can be replicated. Every scarf is a unique masterpiece.

The naturally flowing colors, reminiscent of the aurora, are completed by artist Dang To Anh as a way of preserving a movement that occurs only once. Each pattern represents the convergence of technique, intuition, and timing. In this sense, the scarf becomes a direct metaphor for VIB Privilege Banking clients: each individual carries a distinct structure, a unique journey, and therefore deserves a personalized approach.

Dang To Anh shared: “Each marbling artwork is an unrepeatable moment, much like every VIB Privilege Banking client. What I create is not simply an artwork, but the preservation of a movement and returning it to its rightful owner.”

Accompanying the marbling silk scarf is a Swarovski-embellished scarf ring, carefully selected and imported entirely from Austria, creating a collection that is both refined and deeply personalized.

This gift collection reflects VIB’s service philosophy for its priority clients.

The experience goes beyond the gift itself. Through the “Touch the Aurora” program, running until July 31, 2026, VIB also opens the opportunity for priority clients to embark on a real-life aurora hunting journey, featuring nine extraordinary Northern Lights expeditions across Nordic region for two people, each valued at VND 400 million.

This is a truly rare and exceptional experience. Unlike ordinary travel journeys, the aurora cannot be scheduled in advance and only appears under the right conditions. It is precisely this element that defines the value of the experience - requiring readiness, patience, and the ability to seize the right moment, qualities that also shape the way priority clients manage both their finances and their lives.

A financial ecosystem that moves with every client

VIB Privilege Banking is built upon a dynamic financial platform designed to adapt to every client need.

One of its clearest symbols is the limited-edition gold-plated Signature metal card exclusively created for the Bank’s first Premier clients.

The dynamic nature of the card lies in the way privileges evolve alongside client needs at different stages of life. Benefits are structured around lifestyle categories such as travel, dining, education, and healthcare. Clients can spend globally while enjoying cashback of up to 5%, complimentary airport lounge access combined with priority lanes at domestic and international airports, as well as a competitive foreign transaction fee of only 1.1%.

Alongside this is a three-layer dynamic wealth solution covering cash flow - optimized for daily returns through Super Accounts - wealth accumulation, and investment, enabling clients to optimize assets while maintaining financial agility. Notably, clients can access financing solutions of up to VND 500 billion, supported by flexible repayment structures and principal grace periods during the loan tenure, empowering them to proactively capture investment opportunities.

On the MyVIB platform, the Ownrora Feature is exclusively designed for VIB Privilege Banking clients - where assets, cash flow, and financial recommendations continuously move alongside each client’s lifestyle and financial behavior. From asset allocation recommendations based on short-, medium, and long-term needs to card suggestions tailored to spending behavior, every element is updated in real time, helping clients gain clearer visibility into their finances and make decisions the moment opportunities arise. This experience is powered by data and advanced technology, combined with a dedicated team of Relationship Managers for Privileged Customer, creating a financial ecosystem that continuously moves with every client.

For priority clients, true exclusivity lies in the ability to have a trusted partner accompanying every decision. From a personalized financial ecosystem to the marbling silk art collection and the aurora hunting journey, VIB Privilege Banking consistently places clients at the center, building every value around personalization and individuality.

The first VIB Privilege Banking clients received an exclusively handcrafted marbling silk scarf collection, where every piece captures an unrepeatable moment, paired with Swarovski-embellished scarf rings imported from Austria - perfectly reflecting the philosophy that every client represents a unique journey and a one-of-a-kind identity.

For the first Premier clients, VIB also introduced a limited-edition gold-plated Signature metal card, designed as a statement of distinction and elevated exclusivity.

The journey of rare and unique experiences continues through the “Touch the Aurora” program, where VIB Privilege Banking clients have the opportunity to win one of nine aurora-hunting expeditions across the Nordic region, each valued at VND 400 million.